Question 4

Question 3

Question 2

Question 2 evaluation from jazmine sims

Question 1

In what ways doe your media product use, develop and challenge forms and conventions of real media products?

Being able to create this music video i had to do a lot of research, looking into previous successful music videos from well known artists to students. i gathered a wide range of knowledge from this research, it all contributed to my finished product - Love in the dark by Adele.

I looked into various related artists that shared the same genre as me, artists like Christian Aguilera , Leonie Lewis and Alicia Keys. In previous blog posts you can see that i researched into these artist and created a portfolio about their personalities and style of music, plus the typical conventions of their own style of music videos. I found that their music videos include a narrative along with two different scenes of performance and some setting shots, so i based my music video around them ideas and created my music video. As i recored the stages of creating my music on my blog you can see that i have had many version of my music video including different types of settings, from dancing footage to a variety of performance shots. With the use of my cinematography and editing my music video follows in the style of a real music video, the 3rd or 4th shot into my final version is a tracking / tilt shot of me walking up the stairs, i personally think this is a great clear clean shot and shots like this are throughout my video, By having clips like this helps my music video look like a real produced one. 

Attention to detail is crucial when creating your own music video costumes, props, makeup and setting and all aspects to mise-en-scene plays a vital part in the production stage, if you don't follow the codes and conventions its won't be successful. I challenged the usual conventions by using a mixture of slow and fast cuts of footage as this song needs to have a variety of scenes throughout. You can easily identify my genre and that was my aim of this project.

Evaluation questions

1) In what ways doe your media product use, develop or challenge forms and conventions of real media products?

2) How effective is the combination of your main product and ancillary texts?

3) What have you learned from your audience feedback?

4) How did you use media technologies in the construction and research planning and evaluation stage?

Elements that need improving

• Gaps 
• Lip syncing 
• Colour correct
• Title on the rose footage needs to be smoother
• Blank spaces between the synced clips (easily edited)
• Dancing scenes are too grainy
• Need more of a variety of footage 
• Transactions 

Elements that worked well

Reading back though the feedback from my class i gathered what elements worked well from their feedback sheets

• Shadows
• Silhouettes
• Layering 
• Flower footage 
• Performance (clear clean sharp and bright)
• Various angles
• Good cinematography 
• The footage links together well